Genetically incapable of looking at something and not thinking she could build it — or build it better.
A gap in the org chart never becomes a gap in the product. She leads product strategy and covers the distance from “what are we building” to “it’s done and it works.”
Strongest in the messy middle — unclear goals, broken process, and systems that technically work but make everyone’s life harder.
Done, in progress, always in progress. The in-progress ones are becoming something better. The waiting ones have a plan. Probably two plans.
The in-progress ones are becoming something better. The waiting ones have a plan.
Most problems when an org hits a constraint are product problems in disguise. That’s where this starts.
Clear goals, broken process, stakeholders with conflicting opinions, or systems that technically work but make everyone’s life harder. Each one has a different fix.
Scrappy internal tool or a fully realized product. Whatever the problem actually needs, not whatever was easiest to scope.
The part most people skip. She doesn’t. It’s not real until it’s in someone’s hands.
Products for real people solving real problems — and the scrappy internal tools built when nothing off the shelf quite fit.
01An AI intern for the small stuff. It does the busywork; you take the credit.
Born from a simple observation: the work that drains a day is rarely the work that matters. BusyishBee swallows the inbox triage, the calendar tetris, the “can you just quickly” asks — and quietly hands the day back. Built because I needed it, shipped because everyone I showed it to did too.
Off the clock, the same brain that names the problem cuts the joinery. Done, in progress, and a few that are waiting for the right idea.
02Floor-to-ceiling shelving, designed around the books and the one awkward radiator.
Designed around the things that were actually there — the book sizes, the wonky radiator nobody else would build around, the exact wall that’s never square. Carcasses are in; doors are waiting. It gets a little more finished, and a little better, every weekend it gets touched.
If your problem lives somewhere between strategy and making something, that’s exactly where Emily works. She thinks it through and then makes it real.